01 April 2022

Niagara Conservation Corporation is set to become a market leader in water conservation, thanks to its patented Stealth technology, which reduces up to 77 per cent of the water utilised during flushing, according to Rafat Al Fahoum, Chief Executive Officer of Dubai-based ESAG Building Materials Division (BMD).

Mac Al Gurg, which is part of BMD, is the sole agent of Niagara Conservation Corporation products in the Middle East and Africa region.

“Niagara offers total solutions, which makes it unique and a pioneer in its area of specialisation,” Al Fahoum adds.

Niagara, based in the US, is backed by more than 50 years of experience in innovating and developing bathroom and kitchen faucets and bathroom fittings and accessories.

Elaborating on Niagara’s faucets production technology, he says the company selects and tests all raw materials as well as parts to ensure the finished products live up to the reputation of the Niagara brand that guarantees quality.

For instance, only those cartridges procured from reputed brands and tested by Niagara are used in the mixers of its faucets, which are fitted with high-end, high-pressure-tested connecting hoses to ensure long term and safe use of these important components.

Al Fahoum says Niagara uses state-of-the-art machines during the production stages. Its foundry is equipped with advanced casting machines that produce high-quality faucets while reducing waste to a minimum (virtually zero) and protecting the environment.

In the CNC and polishing stage, the faucets undergo grinding, peeling, polishing and brightening using automatic machines to ensure top quality finishes, before chrome plating utilising advanced technology so that the sheen of the products lasts for ages.

At the assembling station, only those products that pass computerised testing will carry the Niagara trademark, he adds.  

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