wasl properties, one of the largest real estate development and management companies in Dubai, has declared its ‘Hello October’ campaign a huge success with a total of 1,774 residential units (out of the 2,000 that were released onto the market), being leased within a month compared to the results in 2020 and 2019, marking 387 and 296 units, respectively.

 

The Dubai developer had launched a soft communication for the campaign in September and then kicking-off the campaign the next month in conjunction with Expo 2020 Dubai. 

 

This result represents conclusive evidence of wasl's success in attracting new customers and providing housing options for all segments of society through campaigns that give impetus to the local real estate market, it stated.

 

"We were able to break a new record with the ‘Hello October’ campaign, adding on to our exceptional accomplishments, leasing 1,774 units in one month instead of three, which is what it would have usually taken," said a company spokesman.

 

"Also wasl’s occupancy rate for its residential portfolio has reached 86%, which confirms tenants’ trust in the company’s offerings, its innovative leasing and e-services, and the positive reputation it enjoys in the real estate market," he stated.

 

"This huge success was partly because of the whole leasing process being done online and also through its innovative leasing app, thus helping to reach the potential tenants in Dubai far and wide," he added.