Roshn, a real estate development company wholly-owned by the Saudi Public Investment Fund, is showcasing its expertise at the International Real Estate Exhibition (MIPIM) being held in Cannes, France, until March 18.

 

Roshn, which is taking part in the big event under under the umbrella of Invest in Saudi, will be meeting the leaders of the world's real estate development sector, present its vision to develop integrated residential communities through an integrated pavilion with the latest technologies, and participate in five dialogue sessions and lectures at the exhibition, designed to introduce the company to contribute to achieving its goals.

 

It will be one of six Saudi entities participating in the exhibition, reviewing the company's story and vision for developing residential communities, raising the quality of life in the kingdom, and international partnerships in the exhibition, which covers an area of 22,000 sq m and attracts 480 speakers and 3800 exhibitors from 100 countries, providing unparalleled access to the largest number of development projects and real estate developers from around the world.

 

Investors represent 24% of the participants, while 15% are leaders and CEOs.

 

Roschen Group CEO David Grover said the Cannes expo is providing them an ideal platform to highlight the distinguished work that Roshn is doing.

 

"Our goal is to become one of the largest developers of residential communities in the world, through partnerships and exchange of ideas with international partners," remarked Grover.

 

According to him, Roshn seeks to build integrated residential communities on an area of 200 million sq m in various regions of the kingdom, inspired by the Saudi architectural heritage and modernity in the design of its residential communities. 

 

Its first project, Sidra, is located south of King Khalid International Airport in Riyadh.

 

The residential community was engineered upon the integrated Salmani-style, in line with the latest technologies, and with the support of smart city technologies, sustainability and the humanization of residential communities in order to achieve the aspirations of Saudi society, he added.