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Adnec, Terrax launch new recycled flooring system for events industry

ABU DHABI, April 20, 2024

Adnec Group has partnered with UAE-based Terrax Environmental at the recent World Future Energy Summit (WFES) to develop TerraTile, a 100% recycled modular flooring system for events.
 
Made from 100% waste and 100% recyclable, TerraTiles is a fully sustainable circular product. Each TerraTile is equivalent to over 5kg recycled waste and represents a breakthrough in event sustainability, offering a practical and sustainable alternative to conventional flooring solutions, said a statement from Adnec. 
 
Crafted at Terrax's facility in Abu Dhabi, TerraTiles provides a durable and improved flooring design that actively contributes to environmental conservation. Additionally, when TerraTiles reach the end of their life cycle, they can be recycled to produce new ones.
 
The versatile TerraTile product, designed and manufactured in the UAE, was showcased at Adnec Group's stand at the WFES, illustrating its potential to support sustainability in the events industry. 
 
Adnec Group will begin to implement TerraTiles at all their organised events at Adnec Centre Abu Dhabi, with Trident Trackway providing the option for exhibitors to rent on an ongoing basis, contributing to the Group’s pledge of making its events net zero, it stated.
 
Speaking at the signing ceremony, Humaid Al Dhaheri, Managing Director and CEO of Adnec Group, said: "TerraTile is a revolutionary product that underscores Adnec's commitment to sustainability in the events industry. By prioritising sustainability in our events, we not only reduce our ecological footprint but also inspire others to join us in building a greener future for the industry."
 
"This innovative product reinforces our ongoing efforts to make events more sustainable while delivering exceptional experiences for our clients and attendees," he noted.
 
Theresa Wernery, General Manager at Terrax, said: "Terrax is delighted to have partnered with Adnec Group on this groundbreaking circular product. Through this collaboration, single-use exhibition carpets, along with other ordinarily non-recyclable waste, will be transformed into durable raised exhibition flooring."
 
"TerraTile will also significantly reduce the use of plywood at Adnec Group and enable more efficient and less wasteful stand building," she stated.
 
The project is supported by an AED100 million ($27.2 million) R&D fund launched in 2022 by ADQ, an Abu Dhabi-based investment and holding company. 
 
According to her, the fund forms part of ADQ Growth Lab, a community of innovators across ADQ’s portfolio that realises the company’s commitment to accelerating innovation and R&D with a focus on unlocking growth opportunities and driving value creation and sustainability across priority sectors of the UAE’s economy.
 
Through initiatives such as this, Adnec Group is actively contributing to the global effort to achieve net-zero emissions, showcasing a firm commitment to sustainability, it added.-TradeArabia News Service



Tags: Adnec | events |

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