Mopar Middle East announces partnership with 3M Gulf
DUBAI, November 9, 2021
Mopar Middle East has announced a strategic partnership with 3M Gulf covering the supply of high-quality automotive products and services to its Mopar Body & Paint shops across the Middle East region.
The agreement will standardise the pricing, portfolio, training and level of support across all Mopar Body & Paint Shops.
The agreement was signed between Maher Abdalla, Director of Mopar Service, Parts and Supply Chain for Stellantis ME, and Ismail Mapara, Regional Business Director Safety & Industrial Business Group South East Europe, Middle East & Africa for 3M Gulf.
In the first collaboration of its kind in the Middle East’s automotive sector, the partnership covers the supply of high-quality automotive products and services to Mopar Body & Paint Shops for the aftersales of Chrysler, Jeep, Dodge, Ram, Alfa Romeo, Fiat and Fiat Professional vehicles across the Middle East region with an aim to add PSA network in future.
Abdalla said: “This strategic agreement will allow Mopar Middle East to leverage a leading global brand to enjoy access to the latest technologies and a full suite of solutions from 3M Gulf. With standardised body shop operations in the region and a one-stop-shop for all our requirements for consumables, we will enhance the experience for Mopar service centres and increase customer satisfaction in the Middle East by improving quality of service, whilst reducing the time and cost for repairs.”
Mapara added: “Through this agreement, 3M Gulf will work much more closely with Mopar to coordinate technical activities and ensure standard operating procedures across all Middle East countries, as well as all the necessary technical support and training from fully-qualified 3M Application Engineers. We can also ensure that the Mopar team is always up-to-date with the latest products and applications from 3M.”
Prior to the agreement, Mopar Body & Paint Shops were served by agreements with 11 different 3M channel partners across multiple markets in the region. The new agreement will standardise the pricing, training, portfolio and level of support across all Mopar Body & Paint Shops in the Middle East region, offer an end-to-end solutions for servicing and repairs, and ensure a consistent level of pricing and service across all markets.-- TradeArabia News Service