Expo Centre Sharjah (ECS) sought to enhance cooperation with the attending delegations representing the exhibition sector at IMEX Frankfurt 2024, the world’s leading exhibition for meetings and events industry. 

 

During the event, attended by over 3,800 global decision-makers and 2,900 exhibitors from more than 150 countries, Expo Sharjah showcased the opportunities, capabilities, and incentives it offers to event organisers worldwide, reinforcing its leading position in the industry.

 

Headed by Saif Mohammed Al Midfa, CEO of Expo Centre Sharjah, ECS’s delegation engaged in a series of business meetings with senior representatives of top event management companies on the sidelines of the IMEX Frankfurt 2024 exhibition. 

 

Advanced infrastructure

During these gatherings, Expo Centre Sharjah highlighted the facilitations and exceptional capabilities it offers to event organisers, focusing on the emirate’s advanced infrastructure and how its agenda is packed with major exhibitions and events across various sectors. This strategic approach has positioned Sharjah to successfully attract a growing number of international events.

 

ECS’s delegation also engaged in discussions with industry leaders, exploring avenues for enhancing joint cooperation in organising and hosting specialised events and exhibitions.

 

Discussions also delved into the potential participation in the ECS’s year-round agenda of exhibitions and events, through which Expo Sharjah underscores its commitment to further developing their premier capabilities in the event management industry. 

 

Exploring partnerships

Al Midfa noted that the ECS’s active engagement in such important events provides valuable opportunities to learn about the latest trends in the exhibition industry, explore its new technologies and innovative practices, and foster potential partnerships with other event management centres.

 

He affirmed that Expo Sharjah’s participation at IMEX Frankfurt aligns with the Centre’s strategic mission and objective to attract more international events to the emirate of Sharjah and strengthen collaboration with top-tier companies in the exhibition sector. IMEX Frankfurt serves as a crucial global platform that brings together key players in this industry.--TradeArabia News Service