Toshiba Gulf signs up Redington as regional distributor
DUBAI, December 12, 2020
Toshiba Gulf has appointed Redington Gulf, a leading distributor of technology and telecom products in the region, to handle its memory and storage solutions product portfolio for Oman, Qatar, Bahrain, Kuwait and Saudi Arabian markets, thus formalising the deal at the recently concluded Gitex expo in Dubai.
During the top technology event, Toshiba showcased its Kioxia (previously Toshiba Memory) branded products including microSD/SD memory cards, USB memory and SSDs, specifically designed for end-users to store their digital way of life wherever and whenever they want for use with smartphones, tablets and PCs, digital cameras and more.
Santosh Varghese, VP at Toshiba Gulf said: "To remain at the forefront and position ourselves as market leaders for storage and memory solutions, we are excited to partner with Redington and are confident that in a short time, our brands will have the market footprint it deserves. We look forward to Redington Gulf's value added services for our products."
Jeetendra Berry, President-IT Volume Middle East, Redington Gulf, said: "Our partnership with Toshiba/Kioxia enables us to offer a wider choice of storage products to our partners in the region and become their preferred distributor for sourcing storage products."
"As part of this agreement, Redington will ensure availability of products locally in the countries we are contracted through our robust in-country distribution capabilities and an engaged partner network," he stated.
Toshiba Gulf had offered various activations at Gitex 2020 including seminars that helps to prepare for future Jobs and enhance photography as a hobby in the digital transformation era .
A key highlight was the launch of Canvio portable storage lineup with new applications and designs, adding new Canvio Flex and Canvio Gaming models along with new colors and textures.
The next generation of Canvio designs delivers seamless portability, high storage capacity, suited for a broad range of users, including multi-platform users, gamers, business professionals, outdoor photographers, and students, it added.-TradeArabia News Service