Moro Hub, a subsidiary of Digital Dewa, has teamed up with Genesys, a global cloud leader in AI-powered experience to transform customer engagement and contact centre operations. 

 

The partnership was signed between Mohammed Bin Sulaiman, CEO of Moro Hub and Marianne Calder, VP of EMEA Partner Sales from Genesys on the sidelines of the recent Gitex Global 2023. 

 

“This collaboration with Genesys is a testament to Moro Hub's commitment to delivering innovative digital solutions to clients. In today’s competitive business landscape, delivering exceptional customer experiences is fundamental to a company's success. By enhancing the power of our state-of-the-art technology, we aim to help businesses in the country to reshape their customer service operations, optimise communication processes, and elevate customer interactions,” said Bin Sulaiman.

 

Reducing downtime

With this partnership Moro Hub will enable enterprises to access cloud-based solutions, to facilitate streamlined operations, reduce downtime, and optimise resource allocation. Leveraging Genesys' advanced analytics capabilities will provide Moro Hub’s clients with valuable insights into customer behavior, guiding data-driven decisions and facilitating continuous service improvement.

 

“Our partnership with Moro Hub represents a significant step forward in our shared mission to transform customer experience. We look forward to establishing a new CX industry standard together and empowering organisations to deliver world-class customer service solutions for effective business growth,” said Calder. 

 

Genesys Cloud CX helps organisations offer frictionless and connected customer and employee experiences. As a modern, API-first experience orchestration platform, Genesys Cloud CX enables organisations to coordinate every interaction and touchpoint through a full suite of omnichannel options, built-in employee experience, turnkey AI and end-to-end journey optimisation.--TradeArabia News Service