GM’s OnStar connectivity service launches in Bahrain
MANAMA, February 22, 2024
General Motors (GM) has launched its pioneering in-vehicle technology OnStar Connected Services, in Bahrain.
The arrival of OnStar offers Chevrolet, GMC and Cadillac drivers in-vehicle convenience and connectivity, alongside heightened safety and security services, offering a seamless drive experience.
The launch of OnStar within the Kingdom of Bahrain brings enhanced connectivity to the mobility sector, further realising this vision.
Elevating connectivity
“Introducing OnStar in Bahrain is the next step in our efforts to elevate connectivity, safety and an elevated driving experiences in the region. Following the recent launch in the Kingdom of Saudi Arabia alongside Kuwait and the UAE, we are continuing to expand the Middle East’s access to connected mobility, in line with our vision for a world of Zero Crashes, Zero Emissions and Zero Congestion. Through this launch, we are keen to play a role in achieving the nation’s Vision 2030, alongside our journey towards bringing everybody into the next generation of mobility,” said Luis De La Cruz, Managing Director for OnStar at General Motors Africa and Middle East.
The roll out of OnStar Connected Services in Bahrain within enabled GM vehicles is a result of collaborative efforts between STC and various government entities in the Kingdom. This approach underscores the importance of a cohesive strategy when driving change in mobility.
Hesham Mustafa, Chief Business officer, STC Bahrain, commented: “As of one of the leading digital enablers, STC Bahrain is at the forefront of driving the Kingdom's digital transformation journey. Our cutting-edge technology innovations are not only customisable to meet specific business requirements but are also sustainable, aligning seamlessly with our commitment to environmental responsibility. Achieving a significant milestone in the mobility sector is a testament to our dedication to making digitalisation more accessible, diverse, and integrated into our clients' business operations.”--TradeArabia News Service