Pure Gold Jewellers has launched an exquisite selection of daily wear diamond jewellery within their Pure Sparkle range – an 18-karat gold diamond collection – featuring diamond rings, earrings, bracelets and pendants.

A curated spring summer collection of 200 understated diamond pieces crafted in white and yellow gold, ranging from versatile stud earrings to dainty rings, can be comfortably worn and loved every single day.

The VAT-free Pure Sparkle diamond collection appeals to young fashionable women who prefer discreet jewellery to give a touch of glamour to her everyday work attire. The range features simple delicate designs that carry itself seamlessly from day to evening.

The new Pure Sparkle spring summer collection is available across Pure Gold Jewellers’ stores in the UAE, Oman and Bahrain at affordable price points starting at Dh599 ($163) /OMR60 ($155.6) /BD60 ($158.5).

Upon purchase, customers avail 70 per cent cashback along with an exchange guarantee and a free lifetime repair warranty. Plus, each customer will be enrolled in Pure Gold Jewellers’ exclusive loyalty programme - ‘Royalty’ featuring four rewarding tiers ranging from Silver and Gold, to Platinum and Diamond. Shoppers will earn ‘royalties’ in cash points for every purchase made in stores. - TradeArabia News Service