Atmosphere Core reveals new brand, aims for 20 hotels in 2 years
DUBAI, April 11, 2023
Atmosphere Core, a new identity for the registered company Atmosphere Core Private Limited, has unveiled its third brand - Atmosphere Hotels & Resorts.
Migrating from the actual company name, Atmosphere Hotels & Resorts paves the way for refreshingly different destinations in South Asia while also blending in the company’s footprint in the Maldives, said the company.
One of the fastest-growing hospitality companies in South Asia, Atmosphere Core capitalises on its experience to stay ahead of competition through an innovative approach. Atmosphere Core includes three distinct brands -- The Ozen Collection, Atmosphere Hotels & Resorts, and Colours of Oblu.
"The Atmosphere Hotels & Resorts brand will be renowned for its big heart and a vision to create novel and memorable experiences for guests through every property. There will always be something new to unwrap; with an enriching experience awaiting to be discovered every time, while keeping authenticity as the brandÍ´s North Star, as its compass," it said.
Atmosphere Core has an aggressive pipeline for future development across India. With Ozen Mansion Kolkata opening in Q1 2024 and key signings to be announced soon as the company paves its way for a strong presence in the region.
Salil Panigrahi, the Managing Director at Atmosphere Core, says: “As a company, we are always evolving and innovating. Within 10 years, we have launched eight resorts in the Maldives. Our new brand, Atmosphere Hotels & Resorts offers an abundance of choices both for travellers as well as property owners. And I am confident that with this enhanced Power Of Portfolio, we will accelerate our growth with 20 properties opening in the next two years.”
Atmosphere Hotels & Resorts brand achieves the rich diversity of experiences through seven well-defined sub-brand options giving property owners maximum flexibility while leveraging world class, turnkey solutions, the company said.
• Atmosphere offers a classic luxury experience highlighting the individuality of each resort. The current portfolio includes Atmosphere Kanifushi.
• By Atmosphere offers a charming getaway with heart-warming hospitality. The current portfolio includes VARU By Atmosphere.
The AH&R sub-brand portfolio also includes An Atmosphere Experience that will weave local culture and natural surroundings into the design, A Signature Atmosphere for an enriching and elegant stay in iconic properties, and Elements of Nature By Atmosphere for tranquil wellness retreats.
A conversion sub-brand, Heritage By Atmosphere will curate historical properties – from ancient havelis to colonial bungalows. An Urban Atmosphere will feature authentic hotels and resorts located in the heart of the city.
Atmosphere Core is poised for strong growth in South Asia, with three The Ozen Collection properties in the pipeline -- Ozen Mansion Kolkata opening in Q1 2024 in India, Ozen Prive Athiri Gili set for Q4 2024 in the Maldives, and Ozen Secluded Tangalle in Sri Lanka. -TradeArabia News Service