Reel Cinemas, a cine brand under Emaar Entertainment, the leisure and entertainment arm of UAE developer Emaar Properties, has reported a record-shattering opening weekend with the release of Disney Marvel's “Avengers: Endgame”.

According to reports, in the UAE, about 500,000 moviegoers have watched the epic conclusion to Marvel's 22 movie saga during the opening weekend.

Reel Cinemas doubled its box-office collection over the previous "Avengers" which took six days to reach the same collection, with Reel Cinemas-The Dubai Mall recording the biggest market share across all other UAE cinemas, said a statement from Reel Cinemas.

Marvel fans are rushing to grab their tickets at all movie locations including The Dubai Mall which stayed open 24 hours over the weekend. In anticipation of the rush, Reel Cinemas opened doors to its new cineplex in Al Ghurair Centre, with eight new screens already up and running, and ten more to open later this year, it stated.

As the “Avengers: Endgame” continues to break box office records, Reeel Cinemas has urged moviegoers to make advance booking to ensure the ultimate cinema experience at its theatres covering Standard, Standard Plus, Reel Premier, Dolby Cinema, Reel Platinum Suites, Reel Dine-In & MXD4.-TradeArabia News Service