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Qatar picks Sprinklr for unified digital citizen experience

NEW YORK, February 16, 2023

Sprinklr, the unified customer experience management platform, has said that the Civil Services and Government Development Bureau of Qatar has selected it as the technology platform to deliver unified digital citizen experiences. 
 
The Civil Service and Government Development Bureau of Qatar is steadfast in its mission to elevate the digital experience for its citizens to new heights. 
 
To realise this ambition, the Bureau has established a Citizen Experience Centre of Excellence (CoE), designed to harness the power of Sprinklr's Unified-CXM platform and professional services expertise.
 
Centralised platform
The CoE endeavours to eliminate fragmented technology and unite approximately 40 public service agencies on a centralised platform, enabling the seamless delivery of omnichannel experiences to both residents and visitors. 
 
This innovative approach is designed to foster a user experience aimed at maximising efficiency and effectiveness and a more harmonious and interconnected experience for all. The ultimate goal is to pave the pathway for the emergence of a unified citizen, who is served using the full power of future-focused digitisation.
 
"With rapidly evolving citizen and customer expectations, it is more important than ever for government organisations to stay ahead of the curve and to provide citizens and residents with cutting-edge, unified services and experiences. The platform we are building with Sprinklr is a demonstration of our continued leadership in the field of utilising technology and our unwavering commitment to driving progress in Qatar. We believe that this platform will provide our civil and government departments with a powerful suite of tools that will enable them to better serve our citizens, while also advancing our national goals under Qatar National Vision 2030," said Abdul Aziz Bin Nasser Al Khalifa, President of the Civil Service and Government Development Bureau in Qatar.
 
Powerful platform
Hassan Al-Ibrahim, Qatar Executive Director of Government Development at Qatar Civil Services and Government Development Bureau, continued: "This powerful platform will bring Qatar’s government agencies together in a manner that was previously not feasible, allowing for greater collaboration and more effective service delivery. Furthermore, with Sprinklr's advanced automation and AI capabilities, we believe that will be able to deepen our connections with citizens, streamline processes, and make it easier than ever before for them to access vital services and information."  
 
“The CoE team cares deeply about citizen experiences and Sprinklr will provide a unified platform to drive agency efficiency and support personalised citizen experiences across 30+ digital channels,” said Ragy Thomas, Founder & CEO, Sprinklr. “It’s time for the public sector to eliminate expensive, hard to maintain technology and take advantage of flexible platforms that break down internal silos, unify customer and citizen facing teams, and help enhance the lives of citizens.”-- TradeArabia News Service
 



Tags: Qatar | Digital | COE |

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