Motorcity, the distributor of world-renowned vehicles in Bahrain, has officially announced the range of Peugeot models now available at its new showroom in Motorcity Sitra.

 

The addition of the high-end generalist automotive brand to Motorcity’s line up forms part of Peugeot’s rapid revival in the GCC which saw overall sales increase by 72% in 2019. 

 

Customers in Bahrain will now have access to range-topping models, including the Peugeot 3008 SUV, the brand’s best-selling model for two consecutive years and the winner of 65 international awards, the all-new Peugeot 2008 SUV, Peugeot 5008 SUV, Peugeot 308 hatchback and Peugeot 508 fastback sedan, recently awarded ‘Public Car of the Year’ at the 2020 Middle East Car of the Year Awards (MECOTY).

 

Ebrahim K. Kanoo Chief Operations Officer, Stefan Moench said: “Representing world-renowned automotive brands in Bahrain, Motorcity is proud to achieve another significant milestone with Peugeot as it further solidifies our dedication to bringing diversified brands to the local market, as well as increasing our range of reliable luxury vehicles. Throughout the years, the French-born brand has proven itself by combining cutting-edge technology with striking designs. We know the people of Bahrain will highly appreciate this as well as our credible track record of after-sales service.”

 

Adding to the brand’s success in Bahrain will be Peugeot’s 508 fastback sedan which will come in three trim levels including, the entry-level “Active” line; the mid-trim “Allure” line; and the all new, top-of-the-range “GT” Line. Light Commercial Vehicles (LCV) Partner, Boxer and Expert will also be available at the new home of the brand.

 

Expected for early 2021, customers will also be treated to a fourth trim, the all-new Peugeot 508 GT, a performance-focused variant of the popular fastback sedan, which features an eight-speed EAT8 automatic transmission, and 1.6 litre, PureTech turbo engine with an output of 217 hp.

 

“Thanks to the launch of new models and a loyal customer-base that follows the brand closely, Peugeot has seen an incredible increase in sales in recent years. We are delighted to introduce popular cars such as the 3008 SUV and 508 fastback sedan and are looking forward to working with Motorcity to grow the brand’s reputation in the kingdom. We are confident they will further add to Peugeot’s success and are excited for what the future holds,” said, Managing Director at Groupe PSA in the GCC region, Rakesh Nair.

 

The addition of Peugeot’s models to Motorcity’s extensive automotive brand portfolio reflects the dealer’s customer-driven strategy of providing the best brands for every budget and segment. Peugeot fans and owners in Bahrain can purchase their favourite model and take advantage of Motorcity’s efficient and reliable service centre in Ma’ameer. -- Tradearabia News Service