Samsung unveils new TV line-up ahead of CES
SEOUL, January 7, 2021
Samsung Electronics has unveiled its 2021 portfolio of Neo QLED, MICRO LED and Lifestyle TV displays during its first-ever virtual First Look event ahead of CES 2021, a major consumer electronics show in Las Vegas, USA.
“During the past year, we have witnessed the pivotal role technology played in helping us carry on with our lives and stay connected with each other,” said JH Han, President of Visual Display Business at Samsung Electronics.
“Our commitment to an inclusive and sustainable future goes hand-in-hand with our relentless pursuit for innovation to meet consumers’ ever-changing needs –from reducing the carbon footprint of our products, to providing a suite of accessibility features, to offering an unparalleled viewing experience that fits each user’s lifestyle.”
A sustainable and accessible future
Over the next few years, Samsung will embark on a journey of “Going Green” in aligning TV business operations through the following long-term sustainability programs:
• Reducing Carbon Footprint and Improving Energy Efficiency: Samsung will seek to systematically decrease its overall carbon footprint in TV manufacturing. The company will also seek to lower user power consumption and use more recycled materials across its entire TV line.
• Sustainable Packaging Design: Building on valuable consumer feedback, Samsung is expanding its award-winning ‘Eco-packaging’ design to all 2021 Lifestyle TVs and most of the 2021 Neo QLED line. This sustainable solution can upcycle up to 200,000 tons of corrugated boxes each year. By minimizing text and graphic imagery on the Eco-packaging, the oil-based ink from colour printing that’s traditionally used on TV boxes is eliminated, helping to further reduce waste.
• Solar Cell Remote Control: In 2021, Samsung TVs will come with a solar-powered remote control that can be recharged by indoor light, outdoor light or USB—a first-of-its-kind innovation for the brand. This will help prevent waste from a projected 99 million AAA batteries over seven years. To construct the remote, Samsung innovated manufacturing process that upcycles plastics from recyclable bottles –including 24% recycled content.
Samsung’s 2021 accessibility features – now available on all 2021 QLED and Neo QLED models – bring the latest advances in technology and Artificial Intelligence (AI) to help more people comfortably enjoy their TV experience. The 2021 line adds new features such as Caption Moving, Sign Language Zoom and Multi-Output Audio, giving those with the hard of hearing, the deaf, people with low vision, and the blind the ability to optimize their viewing to their needs and preferences.
By 2022, Samsung is committing to expand its Voice Guide feature—which provides audio guidance for people with the deaf and people with low vision. And Samsung will continue to develop new AI based features to enhance the accessibility of Samsung TVs in the years to come. – TradeArabia News Service