Gulf Air, the national carrier of Bahrain, will broadcast United Nations’ award-winning series of short feature stories - ‘UN in Action’, that reports on the organisation’s peacekeeping efforts as well as UN’s projects aimed at reducing poverty and human suffering, fighting disease, providing humanitarian assistance and stimulating economic growth.

The main objective of this agreement between Gulf Air and United Nations is to broaden the reach of multimedia products produced by the UN to inform the public and raise awareness of global issues, sustainable development goals, and the work of the organisation around the world.

The videos will be available for all Gulf Air passengers to watch starting from July 1.

Gulf Air CEO Krešimir Kučko said: “Gulf Air joined a long list of global organisations to collaborate with the UN to influence, educate and inspire change. With its unique audience of regional and global passengers, the airline will utilise its media platform onboard to educate and raise awareness of UN good-well projects.”

“The United Nations welcomes Gulf Air's support in amplifying the UN message, particularly about the Sustainable Development Goals", said Hua Jiang, director of news and media division, Department of Global Communications.

“These goals are achievable if we all work together. Gulf Air's support is important in raising awareness of the SDGs and related UN issues among audiences in Bahrain and beyond,” she said.

By broadcasting information about the global development agenda on its inflight entertainment system, Gulf Air plays an important part in raising awareness of global issues, while affirming its support and commitment to contribute to society and sustainable development. - TradeArabia News Service