Jumeirah Group, a member of Dubai Holding and a global luxury hotel company, hosted a special lunch of thought-provoking discussions with some of the country’s most aspirational women in honour of International Women’s Day (IWD) 2021 last week.

A historical moment on the global calendar, this year’s theme was #ChooseToChallenge to call out gender bias and inequality. With inclusivity a core value of its business, Jumeirah brought together women from a myriad of industries and backgrounds to mark the occasion, each having made a significant impact on their respective sectors. This included Government and private entity leaders as well as self-made entrepreneurs who have started successful businesses in fields such as luxury, technology, retail, and fashion to support and boost self-confidence.

Senior media and communications figures also attended as well as financial, technology and senior legal councils who continue to shape the nation’s corporate world. A truly diverse group, the event was a reflection of the UAE’s long-term outlook to empower women in leadership roles.

Framed by stunning views of Dubai’s iconic Burj Al Arab Jumeirah, the ‘meeting of minds’ took place at Pierchic, the multi-award-winning restaurant perched at the end of the private pier at Jumeirah Al Qasr, in accordance with all Government safety directives.

Hosted by Asmaa Quorrich, Senior Vice President of Marketing at Jumeirah Group, who leads a team that is 68% female, and Head Chef Beatrice Segoni, one of the most celebrated Michelin Chefs of Florence, Italy, the event saw each woman tell their remarkable story, while collectively sharing empowering words of optimism for a more equitable and sustainable society.

The event forms part of Jumeirah’s month-long campaign to celebrate female strength and resilience, encouraging people to pause, reflect and celebrate #HerMoment by sharing precious moments with the women in their lives and encouraging self-love.

Asmaa Quorrich, Senior Vice President Marketing at Jumeirah Group, commented: “It was an honour to join this remarkable group in celebration of this year’s International Women’s Day. I was incredibly inspired to hear their stories and feel immensely proud to have stood alongside women who have achieved so much. As women, we are nurturing by nature, providing the people around us with the space to grow and prosper, whether personally or professionally.

“If we can encourage women to be authentic, to embrace and harness this quality, and to be comfortable with their vulnerabilities, the world will be a better place. I also believe that increased communication will push forward and empower more women, shining a spotlight on specific challenges to drive a more equal and sustainable society. Personally, I aim to continue this dialogue at every opportunity.” – TradeArabia News Service