World's first holographic theatre opens in Chicago
CHICAGO, April 10, 2023
Verse Immersive, the world's first holographic theatre, opened recently in Chicago at Block 37, following a successful five-month run at Navy Pier, a media report said.
Verse Immersive transcends interactive entertainment utilizing augmented reality to provide transformative and magical experiences for audiences of all ages, Caribbean News Digital has reported.
The highly anticipated opening follows the milestone of one million hours played across all locations, a testament to the appeal of the imaginative entertainment experience offered by Verse Immersive.
Leveraging a unique blend of revolutionary technology and artistry, guests step into a world of augmented reality through captivating multi-act narratives, fully realized characters, and pulsating soundscapes.
The company will lead the Block 37 opening with its most popular experience, The Unreal Garden, featuring art by Android Jones. Somewhere between an interactive Alice in Wonderland and a stroll through the forests of Avatar, guests are guided by a butterfly, encouraged to interact with the environment, feed the animals, and collect crystals that will guide them home. Verse Immersive will introduce additional experiences later this spring and summer. All Verse stories last between thirty and sixty minutes.
"Verse will blow you away," says Ray Kallmeyer, CEO of Enklu, the company behind Verse Immersive. "There's an arms race in Immersive Entertainment raging right now. So many companies claim to be immersive or 'holographic'. We've been developing our technology for the better part of a decade. You've got to try it! Verse is the real deal."
Tickets are $25-$50 and the experience is also available for groups and private events.
Experience and technology reimagine interactive attractions with Verse Immersive. Guests enjoy cutting-edge augmented reality technology used by NASA to immerse themselves into breathtaking landscapes, solve puzzles, interact with mythical creatures, and rediscover their imaginations. – TradeArabia News Service