THE RIG. redefines adventure tourism at ITB Berlin
RIYADH, March 6, 2024
THE RIG., Saudi Arabia's ambitious vision for a world-leading adventure tourism destination, is taking part in ITB Berlin (March 5-7) to showcase its one-of-its-kind, innovative and immersive offerings to a global audience.
Hosted under the Saudi Tourism Authority (STA) THE RIG. project is located 40 kilometres from the Arabian Gulf coastline, and promises to transform the Arabian Gulf into a hub of thrill, leisure, and cultural immersion.
Developed by the Oil Park Development Company (OPDC), a closed joint stock company wholly owned by the Public Investment Fund (PIF) of Saudi Arabia, THE RIG. will feature three hotels, 11 restaurants, over 70 attractions, a 6,000-person multipurpose arena, an amusement park, a splash park, and more for of all ages.
"Participating in ITB Berlin is an important moment for THE RIG., as we introduce our project on a global platform, drawing inspiration from the Kingdom’s Vision 2030 and its initiatives to develop the tourism sector," said Raed Bakhrji, CEO of THE RIG.
"We're not just sharing a new destination; we're inviting the world to be part of an extraordinary journey that pushes the boundaries of adventure tourism. We're here to spark curiosity, forge partnerships, and set a new benchmark in the industry."
ITB Berlin, one of the world's leading travel trade shows, fostering industry knowledge and setting tourism trends. It remains the epicentre for tourism professionals worldwide, attracting over 10,000 exhibitors from over 180 countries each year. – TradeArabia News Service