The Travel Portfolio, a prominent luxury hospitality and tourism representation company based in the GCC, has added Indonesia-based Ayana Hospitality Group to its growing clientele of hotel and destinations brands from across the world.

The Travel Portfolio will be representing Ayana’s complete portfolio including Ayana Bali, Ayana Komodo, and Ayana Jakarta for PR and marketing in the GCC. Through this partnership, Ayana Hotels & Resorts aims to bolster its positioning as a leading luxury hotel group in the region.

Established in 2009, Ayana comprises five world-class resorts and hotels in Bali, Jakarta and Labuan Bajo. Ayana means “a place of refuge” in Sanskrit, where peace, harmony and happiness are embodied and celebrated.

The intertwining plants and flowers of the Ayana logo symbolise the ideal of the Balinese concept of creation and existence, the uniting of the human world with the natural word.

Ayana Hotels & Resorts are recognised for their genuinely caring and truly attentive service inspired by authentic Balinese hospitality, and include Ayana Resort BALI; Ayana Villas Bali; Ayana Segara Bali; Rimba by Ayana Bali; Ayana Komodo Resort and Ayana Midplaza Jakarta.

Michi Sonoda, Executive Assistant Manager- Sales and Marketing, Ayana Hospitality, said: “Valued at $75.8 billion in 2024, the GCC outbound tourism market has been continuing to display huge potential and is a key source market for us.

“We eagerly anticipate welcoming more visitors from the GCC to experience Ayana’s unique hospitality and innovative offerings and are confident in entrusting The Travel Portfolio for its in-market expertise and demonstrated understanding of luxury hospitality representation which is sure to rightly position the brand in the region.”

Jacqueline Campbell, MD, The Travel Portfolio, said: “We couldn’t be more delighted and prouder to begin this exciting partnership with Ayana.

“Our wide regional coverage and extensive media network coupled with a deep understanding of the GCC market dynamics uniquely positions us to elevate Ayana’s presence and brand visibility. We look forward to a successful journey together, amplifying Ayana’s visibility and appeal in the GCC”

The Travel Portfolio is the GCC arm of Heavens Portfolio, a leading luxury tourism representation company with 19 offices across the globe, representing a curated collection of unique, exclusive, and truly unforgettable travel experiences, ranging from luxury hotels to wellness resorts, Destination Marketing Companies (DMCs) and tourism boards.

With over 80 experts spread across Australia, India, Malaysia, Singapore, Vietnam, Switzerland, Indonesia, Thailand, Philippines, Hong Kong SAR, Mainland China, Taiwan Region, Japan, and South Korea and with the luxury segment in mind, Heavens Portfolio is a partner of choice for any brand interested to develop its tourism potential.

Heavens Portfolio provides smart and marketing, sales, PR and communication, as well as social media strategies to enhance hotels and travel businesses across all markets in which they operate. – TradeArabia News Service