Bsiso ... technology push.
Meeting the demand
01 October 2006
The materials handling division of Riyadh-based Industrial Materials Organisation (IMO) has plans in the pipeline to add further lines and expand its areas of activity, in order to satisfy the increasing demand for industrial tools and construction equipment.
“This heightened demand is due to the recent construction boom in both the private and the public sectors with projects such as the $26.6 billion King Abdullah Economic City project in the Western Province. Billed to be a state-of-the art residential and industrial city, it will include a new port, industrial park, financial district, a 3,500-unit residential and hotel complex and an 18-hole golf course. As one of the most prestigious projects in Saudi Arabia’s construction history, it is expected to attract many foreign investors and create some 500,000 jobs,” says Allam M Bsiso, manager of the materials handling division.
“The materials handling division anticipates a significant surge in its turnover figures for this year, following a 55 per cent increase in its turnover last year. Judging by our sales performance in the first half of this year, we expect to make even bigger gains this year,” says Bsiso. “The division specialises in equipment such as electric overhead travelling, portal and suspended and slewing jib cranes and monorail systems, equipped with chain hoists or wire rope hoists.
He continues: “It is our policy to keep up to date with the latest technology and products introduced in the international market and continue modernising our product range within our field of activity, as demanded by the local market. As part of our marketing and promotional strategy, we are also looking at exhibit at the Saudi Build in the near future. Our company’s senior staff regularly visit the show to witness the latest in product innovations in the industrial and construction fields. Being one of the leading construction exhibitions in the region, Saudi Build is a good opportunity for both local and foreign companies with related activities to display their products in Riyadh, the business hub of the region as well as being a marketplace for regional key buyers who require the most updated technology and equipment available in the market.”
Established in 1965 in Riyadh, IMO is a leading distributor and fabricator of material handling and other equipment for the industrial and construction sector in Saudi Arabia, It plays a major role in providing the local market in both the private and government sectors with reliable and specialised equipment and the necessary infrastructure to support the large number of ongoing and planned mega multi-billion-dollar public and private projects in the kingdom. The company is also a representative for many internationally-recognised manufacturers of industrial tools, construction equipment, and industrial machineries. It currently has a sales and distributorship network spread throughout Saudi Arabia including branches in Jeddah, Dammam, Tabuk, Buraidah and Khamis Mushayt as well as other countries in the Gulf.
IMO established its material handling division about 10 years ago in close cooperation with some of the world’s leading manufacturers of hoists and cranes, to provide enhanced material handling solutions that would neet the requirements of clients in both the private and government sectors,” says Bsiso.
“We have been able to provide integrated solutions in handling and lifting applications, as well as individual systems for the handling of material through project-specific engineering in close interaction with our clients, to enable them to transport their material with ease and reliability,” he adds.
“We specialise in providing customised orders for our clients, following a careful study and design to meet their specific needs in terms of material handling and flow,” points out Bsiso. “We try to impress upon our clients that the cheapest solution is not always the most suitable one and aim to provide the most cost-effective solution,” he adds.
IMO imports components of a wide range of crane systems from a number of leading manufacturers from Europe, each of which is a market leader in its field. The company’s experienced erection team then fabricates the crane’s main girders, components and steel structure locally, in accordance with high international quality standards and strict safety regulations. IMO also provides full after-sales and optimum customer support with the help of efficient mobile inspection and maintenance units, backed by centralised workshops at its branches in Saudi Arabia,
To ensure that its employees stay abreast of new developments in the field of material handling, the company arranges seminars, training courses and provides extensive printed information.
This apart, to ensure that the equipment is correctly operated and thus extend its durability and service life, IMO provides its customers with CD?Roms, detailed literature and technical manuals which includes electrical drawings, wiring diagrams, parts manuals, operation and maintenance instructions.
