Al Bayader International’s partnership of the second edition of the Fast Food and Café Convention, a platform and community created for the QSR (Quick Service Restaurant), cafe, fast casual, cloud kitchen, casual dining and restaurant industry, is aimed to help drive that growth and conceptually reimagine the industry’s innovation and stability.

 

The show this year will bring together over 500 delegates, 40 speakers and 30 exhibitors and partners focused on a niche community within the gargantuan F&B industry in the Middle East.

 

Reports estimated the market value of the fast-food industry at $30.88 billion in 2021 and is developing at a considerable compound annual growth rate (CAGR) of 6.7 per cent until 2025. The show has grown since its inception in 2017 from a small exhibition and conference to one that now brings together over 1,000 key F&B professionals and service providers, including Al Bayader International.

 

Jamil Haddad, Head of Business Development & Sustainability at Al Bayader International, will discuss with fellow panelists on ‘How Sustainability and Innovation Can Contribute to the growth of Your Brand’. The panel will showcase why sustainability is an important element of a brand’s journey that needs to be embedded into every operational aspect, especially as the UAE gears up to host COP-28 next year at Expo City, Dubai

 

Nidal Haddad, Founder and CEO of Al Bayader International, said: “The immense driver of the fast-food market in the Middle East is the rapid urbanisation of the region and the need for quicker and healthier options for meals. Fast Food & Café Convention 2022 is an ideal platform for us to partner with as we ramp up our foodstuff service and food packaging operations to support the sector through sustainable packaging solutions that help enhance the longevity and quality of food manufactured in the country.”-TradeArabia News Service