Motorcity, the distributor of world-renowned vehicles in Bahrain, has announced the addition of French automaker, Peugeot to its line-up of automotive brands. 

 

The announcement was made by Ebrahim K Kanoo Chief Operations Officer Stefan Moench at a signing ceremony with Peugeot officials. 

 

Moench lauded the brand, stating: “We are excited to start offering the range of alluringly designed and technologically advanced Peugeot models. Motorcity has always striven to introduce the best quality, reliable and affordable vehicle brands to the Bahraini market, and we strongly believe that Peugeot has all of these attributes. The brand has a passionate and loyal following in Bahrain and we will continue to provide our customers with the high standard of services that Motorcity is reputed for.”

 

The addition of the high-end generalist automotive brand to Motorcity’s line up forms part of Peugeot’s rapid revival in the GCC which saw overall Peugeot sales increase by 72 per cent in 2019 seeing the automaker dominate the Light Commercial Vehicle (LCV ) segment with its popular Partner model. Customers in Bahrain will also have access to range-topping models, including the Peugeot 3008 SUV, the brand’s best-selling model for two consecutive years and the all-new Peugeot 508 fastback sedan, recently awarded ‘Public Car of The Year’ at the 2020 Middle East Car of the Year Awards (MECOTY).

 

Managing Director at Groupe PSA in the GCC region, Rakesh Nair commented: “In recent years, Peugeot has seen an incredible increase in sales due to new model launches and the trust that our customers have in our vehicles. We welcome Motorcity’s enthusiastic reception of PEUGEOT in Bahrain and are confident that their well-established team of professional sales and after-sales agents will do a brilliant job to further build the brand’s trusted reputation.”

 

Current owners of any Peugeot passenger vehicles are encouraged to visit the Motorcity service centre in Ma’ameer for all their maintenance and service needs. Dedicated Peugeot agents will be on hand to welcome customers and help in any way needed, said a statement. – TradeArabia News Service