Iconic palaces to be transformed into luxury hotels
01 February 2022
Saudi Arabia has launched ‘Boutique Group’, a new hospitality brand that will manage and convert a collection of iconic historic and cultural palaces in the kingdom into ultra-luxury boutique hotels.
The new initiative was announced by HRH Prince Mohammed bin Salman bin Abdulaziz Al Saud, Crown Prince, Deputy Prime Minister, Chairman of the Council for Economic and Development Affairs, and Chairman of the Public Investment Fund (PIF).
The Boutique Group will revive the vibrant heritage and culture of Saudi Arabia to create a new and unique hospitality experience.
The first phase of the project will focus on the development of three historic palaces in cooperation with the private sector, including Al Hamra Palace that will offer 77 keys comprising 33 luxury palace suites and 44 luxury villas in Jeddah. Two palaces in Riyadh include Tuwaiq Palace, which will provide 96 keys including 40 luxury palace suites and 56 luxury villas; and the Red Palace with 71 keys including 46 luxury suites and 25 luxury guest rooms.
The Red Palace is considered the first reinforced concrete building constructed in Riyadh city in 1944 and the Tuwaiq Palace is one of the most prominent historical and cultural landmarks in the city of Riyadh, built in 1980.
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