Loylogic, a leader in loyalty and points commerce experiences, has announced a three-year partnership extension with Etihad Guest, the loyalty programme of Etihad Airways. 

 

Extending the long-term partnership on points solutions, Etihad Guest will continue to offer its eight million members access to Loylogic’s Pointspay and Reward Card solutions. 

 

Loylogic Founder and CEO Dominic Hofer said: “We have enjoyed a strong and successful working relationship with Etihad over the years. The Etihad Guest rewards programme is one of the most established and we’re proud that our solutions will continue to support the growth ambitions of this brand. 

 

"Through our Pointspay solution and Reward Card technology, we’re pleased to be able to keep on engaging and rewarding members, giving them the power of choice for their miles.” 

 

Etihad Head of Loyalty & Partnerships Kim Hardaker said: “We’re always looking to evolve our loyalty programme offering in line with the changing needs and preferences of our members. Loylogic’s solutions have supported us in doing that and enabled us to reimagine new ways for our members to be rewarded. 

 

"We look forward to building on our existing relationship to deliver even more benefits for our members.” 

 

Pointspay, Loylogic’s points payment solution, allows Etihad Guest members to afford more at checkout by unlocking the stored value of their miles. These miles can be spent in conjunction with cash with international Pointspay retailers such as SharafDG, The Entertainer, Mumzworld, Ferrari World, Warner Bros. World Abu Dhabi, Yas Waterworld and many more. 

 

Created by Loylogic, the Etihad Guest Reward Card allows members to convert Etihad Guest Miles into cash on their Reward Card, enabling them to spend their miles instantly, online and in-store, anywhere that Visa cards are accepted.-TradeArabia News Service