01 October 2019
Fischer, a major global player involved in the designing, engineering and building of innovative fixing solutions, has announced the opening of its first customer experience centre in the region in Abu Dhabi.
The new outlet, located at Street 8, Mussafah Industrial (M-6) in the UAE capital, was inaugurated by Florian Birkenmayer, the head of the board of directors fixing systems division and managing director development and product management; Michael Geiszbühl, managing director sales and marketing; and Jayanta Mukherjee, managing director Middle East and Africa.
The launch attracted many major contractors and consultants and customers from across the UAE.
The showroom is a key milestone and part of a major strategic expansion plan of fischer MEA.
By re-emphasising the brand’s commitment to provide its customer’s service excellence, fischer MEA has brought everything under one roof through the new store, said Birkenmayer.
“The new customer centre will serve as a one-stop showroom where customers can experience fischer’s complete product range first hand and also receive assistance from our technically sound personnel, who can provide them expert advice in choosing the right products for their application,” he noted.
The showroom will also accommodate over-the-counter sales and in case of high-volume orders, it is equipped to arrange direct delivery to the customer’s doorstep from fischer’s central warehouse the following day, he added.